A Program by Coach Adam Winegarden
T.E.A.M.
Leadership
A complete 8-lesson leadership program for student-athletes of any age, sport, or level. Built to create ownership, alignment, and a player-led culture that wins on and off the field.
Watch: T.E.A.M. Leadership Program Overview
Who This Program Is For
Built for anyone who leads a team
T.E.A.M. Leadership works for any sport, any level, any gender. If you have a group of athletes who need to own the culture — this is the program.
Head Coaches
You want a player-led team, not one that needs constant reminders from the sideline. This gives you the structure to make that happen intentionally.
Athletic Directors
A consistent leadership development framework you can roll out across every sport in your program — with a coaching manual to guide implementation.
Student-Athletes
This program was built for you. You’ll reflect, set goals, have real conversations with teammates, and leave a better leader than you arrived.
Aspiring Coaches
Start your coaching career with a proven framework for culture-building — not something you have to figure out after ten years on the sideline.
The Program
8 lessons. Two pillars. One team.
The first four lessons build T.E.A.M. Expectations. The last four build T.E.A.M. Mindset. Together, they create the alignment that separates good teams from great ones.
Being a Student-Athlete
What it means to carry that title — and what’s expected of you because of it.
Being Coachable
The most coachable players become the most impactful leaders. Learn why — and how.
Being a Great Teammate
Winning teams aren’t built by stars — they’re built by the person next to the star.
Playing for a Larger Purpose
When athletes understand why they play, they play harder — and longer.
Sacrifice
What great teams give up — and why they’d do it again every time.
Discipline
Choosing the right action over the easy one, every day, before anyone is watching.
Toughness
Not just physical. The mental and emotional resilience that wins close games and hard seasons.
Relentless Effort
The one thing no opponent can take from you — and the trait that defines legacy players.
“Are the players modeling the behaviors and communicating the expectations without the coaches? Whether yes or no — the answer is the same. We have to get better.”— Coach Adam Winegarden
Also Available Online
Take the course on CoachTube
Prefer a digital format? The full T.E.A.M. Leadership program is available as an online course on CoachTube — ideal for coaches who want to work through the content at their own pace or assign it to their staff and players remotely.
Access the Course on CoachTube →What Coaches Are Saying
Real results from real programs
This program has been a major difference maker within our culture. It would be great for any team and helps guide their ability to be player led. Having them discuss expectations is critical.
This is an excellent program, and seemed to engage them in every lesson. I believe it bonded our team together and that they can be successful on and off the field.
Player Manuals coupled with the Coaching Manual will unlock a tremendous opportunity for your team to bond, discuss, and be led down a path of great leadership development.
Start Building Your Culture
Your team is ready to lead themselves. Give them the tools.
T.E.A.M. Leadership gives student-athletes the framework to own the culture — so coaches can coach, and players can lead.
Player Manual + Coaching Manual · Available in Paperback & Kindle
Bulk Order Pricing
Order for your team and save
Order 10 or more copies direct via IngramSpark and save on both manuals — the more players you equip, the more you save.
Questions about outfitting a full roster or a multi-team order? Email Coach Winegarden directly.

